Zerodha – The Discount Brokerage

A Complete Review of Zerodha – The Discount Brokerage, India’s No. 1 broker in terms of No. of Clients and Active Clients. Why Zerodha? – 20 Reasons to Choose Zerodha as a preferred broker for your investment and trading needs.

History behind Zerodha

Nithin Kamath is the founder and CEO of Zerodha. Zerodha was founded in 2010 and launched their operation on 15^th August 2010. The idea behind the name was come from two words “Zero” and “Rodha”. Rodha is a Sanskrit word for barrier. Zerodha was formed with the goal of breaking all barriers that traders and investors face in India in terms of cost, support, and technology.

Today Zerodha is No. 1 Broker in India in Terms of No. of Clients and No. of Active Clients keeping all the barriers behind and now days all the brokers even full service brokers also started following the fixed pricing model.

As per the recent data, Zerodha is the largest broker and around 18.85% of the total market share in terms of active clients registered on the National Stock Exchange. Zerodha is having over 34 lakhs of active clients as compared to the total of over 1.80 crores active clients of all stockbrokers on the NSE.

Zerodha Business Model

Zerodha runs on it’s unique business model and offers best pricing and technology for it’s clients.

• Pricing
  • Zero Brokerage on Equity Delivery – All equity delivery investments (NSE, BSE), are absolutely free — ₹ 0 brokerage.
  • Commission Free Investments in Direct Mutual Funds – All direct mutual fund investments are absolutely free — ₹ 0 commissions & DP charges.
  • Brokerage on Trading – Flat Rs. 20 or 0.03% (whichever is lower) per executed order on intraday & F&O trades across equity, currency, and commodity trades.
• Charges for Trading & Demat Account
  • Zerodha Trading and Demat Account Opening Charge for Equity Segment is ₹200 (for trades on Equity, F&O and Currency)
  •  Zerodha Trading and Demat Account Opening Charge for Equity & Commodity Segment is ₹300 (for trades on Equity, F&O , Currency, Commodity)
  • Zerodha AMC – Annual Maintenance Charges –₹300 / year + GST and the charges are deducted on quarterly basis.
  • Zerodha offers first year free AMC for all it’s new clients.
• Customer Support
  • Zerodha have exclusive support portal for all queries.
  • Trading Q&A, Z-Connect & interactive blogs for all queries.
  • Dedicated Support Team to ensure fastest turnaround time for all clients queries over phone and email.
  • No Relationship Manager – Zerodha does not provide Relationship Manager so no compulsive trading, no force for trading.
• Education
  • Zerodha Varsity is a free online educational portal covering various aspects of trading and investments like derivatives, options trading, fundamental analysis, technical analysis and more
  • Trading Q&A (QnA) by Zerodha is a question and answer site for all things related to trading and stock market. It is free, open and community powered.
• Zerodha Platform and Technology
  • Zerodha Kite Web – Zerodha kite web is one of the best trading platform that is lightweight, easy to use and based on HTML 5, which means smoother trading experience.
  • Zerodha Kite Mobile App – Zerodha kite mobile application is flagship trading platform of kite web as an Android app! Clean & intuitive UI, superfast and super light back – end for all your investments and trading.
  • Zerodha Coin – Zerodha Coin is a platform offered for commission free investments in mutual fund schemes across 40 + fund houses.
  • Zerodha Console – Zerodha Console is the back office platform for all your financial assistant.
• Zerodha Value Added Services

Zerodha offers below value added service with chargeable basis

• Stock Reports
  • Screener
  • Smallcase
  • Sensibull
  • Streak
  • Kite Connect
  • etc
•  Zerodha Offers 60 Days Challenge
  • The idea behind the 60 Day Challenge is to be a constant reminder that, at the end of the day, your time and effort needs to be worthwhile. The challenge is to trade any or all of equity and F&O, commodity, or currency, and come out profitable at the end of 60 trading days. Start the challenge now
  • What do I get as a winner?

Certificate and acknowledgement

A certificate of achievement.

• Zerodha Safety and Security
  • Zerodha is the most trusted and safe stock broker in India. The Company is debt free and most profitable company.
• So Let’s Start the Journey with Zerodha for Trading & Investment in Stock Market.

Click Here to Open You Account with Zerodha